Redness, Be Gone: The Power of Avenanthramides
INCI Name: Hydrolyzed Oat Protein
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ProteOat, derived from oat flour through enzymatic hydrolysis, offers a natural alternative to hyaluronic acid with its remarkable long-term moisturizing benefits. Enriched with avenanthramides, potent antioxidants renowned for their anti-irritant and redness-reduction prowess, ProteOat is an exceptional ingredient for sensitive and irritated skin in skincare products. It not only hydrates effectively but also aids in smoothing fine lines, reducing wrinkles, and enhancing skin surfactant tolerance, making it invaluable in anti-aging and moisturizing creams. Additionally, its excellent film-forming and conditioning properties make it a superb choice for hair care products, imparting a silky touch and radiant shine to the hair.


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