Naturein™ Wheat Peptides

The Clean & Natural Alternative for Hair Conditioning
INCI Name: Water, Hydrolyzed Wheat Protein, Citric Acid, Sodium Benzoate
Solubility: Water soluble
Preservation: Citric Acid (and) Sodium Benzoate
Global & Consumer Certifications: China IECIC listed, ECOCERT/COSMOS approved, Vegan suitable, ISO 16128
Benefits: Gives an optimal level of conditioning and hair manageability, Increases by +20% the detangling effect on wet hair, Deeply smoothes dry hair, Can deliver the same level of performance than usual chemical conditioners
Applications: Shampoo, after-shampoo, hair conditioner, hair combing pre-shampoo, rinse-off mask

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Naturein™ Wheat Peptides offers a natural and eco-friendly alternative to traditional cationic guar for hair conditioning, sourced from 100% French wheat. This ingredient enhances hair manageability and provides a remarkable +20% improvement in detangling wet hair. Additionally, it effectively smoothens dry hair, delivering performance comparable to conventional chemical conditioners. It is suitable for various hair care applications, including shampoos, after-shampoos, conditioners, pre-shampoos, and rinse-off masks, meeting stringent regulatory and sustainability standards with claims of being a conditioner and hair beautifier.

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